Loma Maximum Volumizing Solution Medium To Firm Hold Volume/Shine 3oz Key ingredients of the Loma line which include Aloe Vera, Lavender extracts, organic oils and vitamins to restore hair health. Medium to firm hold. For all hair types. Builds volume, fullness and shine for thicker, plumper hair. May also be used as a dry dressing tool for more defined looks! Cranberry, Orange and Tangerine Aromatherapy. Made in the USA. To Use: Apply desired amount to clean, damp hair from roots to ends and style. Try it on dry hair for a wild look.